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Ewha Womans University District

The area surrounding one of the city's most renowned universities, the Ewha Womans University, is Seoul's fashion hotspot. This commercial route stretching from the university station to the institution itself is lined by numerous stores that feature trendy clothes, shoes and accessories to suit every style and aesthetic. Also on sale are stationery, cosmetics and skincare solutions. The prices are highly affordable and bargaining is the norm. Make the occasional pit stop at the laid-back eateries selling local delicacies or head to the chic salons for some TLC.

Lotte World Tower

Located in the heart of Seoul, the Lotte World Tower stands at a height of 555.7 meters (1823.16 feet). The super-tall skyscraper was opened to the public on April 3, 2017 and is one of the tallest buildings in South Korea and the world. The tower is home to several stores, cafes, restaurants, galleries, an aquarium and even a concert hall. In addition they have a theme park that contains an ice rink and folk museum. On the top floors of the tower they have an observation deck, a sky-walk, and a luxury hotel. The tower is very popular with locals and tourists who spend the entire day exploring and enjoying a plethora of activities under one roof.

Namdaemun Market

Established in 1414, Namdaemun Market is the largest and oldest of its kind in the country. Numerous stores offer an extensive selection of products, including clothes, accessories, silverware, and much more at reasonable prices. After long hours of walking around, you may want to replenish your energy. At your service are many restaurants and food stands where you can try a variety of traditional Korean foods. Owing to its longstanding history and striking features, Namdaemun attracts tourists from all over the globe and promises a memorable experience.

Gwangjang Market

Established in 1905, Gwangjang Market is one of the nation's first traditional bazaars. This permanent mart houses a large number of enterprises, most of which were inherited from previous generations, and bustles with the lively banter of merchants and shoppers. It features numerous vendors selling ibaji food and local specialties, foreign imports, fresh produce, vintage fashion, antiques and handcrafted items. Its main attraction remains retailers of the authentic Korean dress, hanbok, whose top-quality silk and satin varieties in vibrant colors are available at bargain prices here. The clothing has a simple silhouette and is popularly worn during festivals and special occasions. The market is also a popular dining destination, with food stalls serving up a wide variety of favorite traditional Korean foods.

Yongsan Electronics Market

The expansive Yongsan Electronics Market comprises of about 20 large shopping malls with over 5000 stores selling electronic appliances like computers, computer parts, stereos, electric equipment, spare parts, cameras, software, hardware, video games, CDs, DVDs, and so on, at discounted prices. It features a host of high-tech products and gadgets from popular brands and labels that are sold wholesale as well as retail. Some outlets have set prices and warranties while some with fluctuating ones and are open to bargain. Don't miss the opportunity to upgrade your tech quotient with a steal. Business hours for individual stores vary.

Oriental Tea Arcade

Ceremonious tea-drinking, darye, is symbolic of Korean culture the world over. Step inside the Oriental Tea Arcade and let the explosion of sensuous fragrances engulf you. On sale are an array of aromatic tea varieties, organically cultivated and naturally treated. The flavorsome concoctions of herbs, fruits, berries, roots and leaves make for divine hot as well as cold brews. The regional assortment is of the finest quality and are popular takeaways and gifts, that have put Korean tradition on the map.

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