Nella piazza centrale, il cuore della città, si trovano il palazzo reale e il monumento nazionale.
Madame Tussaud Scenerama is housed in a very large building in the center of Amsterdam. It is spread over four floors. An entire section is devoted to Dutch history, and more specifically, the history of Amsterdam. Many European celebrities, sports figures, artists and royalty are present to greet guests (in wax at least). There is a section with contemporary Hollywood stars and another devoted to famous historical figures such as Gandhi and Einstein. Those who fancy standing hand in hand or cheek-to-cheek with your favorite movie star, politician or sport star, this is the place for you. A camera is useful - this is a once in a lifetime encounter.
The Makelaers Comptoir is a former guildhall located in the city of Amsterdam. This 17th Century building is one of the few guildhalls left in the city. It was constructed between 1633 to 1634 as a brokers' house. These brokers coordinated the trade practices that took place within and outside the city. The house has a stepped gable roof and a front pediment gate having two beautiful Ionic pilasters. Although not open to the public, it is often rented out for small occasions like meetings or dinners.
Located at Dam Square, The National Monument was unveiled on May 4th, 1956. The monumental work designed by J.J.P. Oud is a fitting tribute to the many who perished amid the chaos and hostilities that ensued through the course of, and soon after, World War II. Encased in white Travertine stone, a towering, conical shaft, forms the core of the monument, flanked on either side by a pair of sculpted lions that symbolize the Netherlands. Its pinnacle sits at a height of 22 meters (72 feet), soaring high above the surrounding plaza. The central relief depicts the hardships endured by the people, symbolic representations of the resistance, and the eventual triumph against the fascist regime that threatened the sovereignty of the European nations. A semicircular wall partially envelops the monument, bearing 12 urns that contain soil from all the Dutch Provinces as well as the Dutch West Indies. Each year, the National Monument plays host to the Remembrance of the Dead ceremony on the 4th of May, performed in the presence of a large gathering of dignitaries and common folk.
De Industrieele Groote Club or IGC as it is popularly called, is a platform for like-minded people to come together for various social and cultural causes. Its members are mostly from mercantile background for whom the club organizes various cultural programs like jazz evenings, excursions and such. Apart from this, social and political topics discussions are facilitated regularly. The club also features a restaurant, a bar, a reading room and an event room.
Overlooking the Dam Square. Ripley's Believe It or Not! is a museum that serves as home to a wide range of artifacts of a unique nature. Rising up to five floors, the museum which is home to bizarre objects provides a panoramic view of Dam Square.