Myung-dong street is one of the most exclusive streets in Seoul. It has quite a lot of nicknames, of which 'Mecca of Fashion', 'Young People's Street,' and 'Golden Place' are the most familiar. More than two million people pass by the expensive boutique shops here every day. Some of the best fashion designers have their outlets here, such as Prada, Mook and Ssamzie. Each spring and autumn, festivals, fashion shows, concerts, and many other various events are held at the street.

DongDaeMun Market used to be an enclosed structure which was built in the early 20th Century. However, this structure was later destroyed and replaced with more modern buildings. Now, the entire shopping district is referred to by the name of DongDaeMun Market. Both trendy shopping malls and traditional markets can be found in this area. Altogether, this place has more than 25 malls and around 30,000 specialty goods shops as well as 50,000 manufacturers. From food vendors to silk shops, there is something for all tastes in this market district.

Garusogil in Sinsa-dong is one of the trendiest shopping destination in Gangnam-gu. The name in Korea translates to Street which is lined by trees. There are several Garusogil in Seoul but this one takes the cake! One of the most visited spot by tourists, it is located in the heart of the city. This street is also said to be one of the most artistic streets in Seoul. It offers a variety of restaurants, cafes, clothing, galleries, studios, etc. Ideal place to stroll with your friends or your date. It has blend of the modern mixed with the old Korea.

The area surrounding one of the city's most renowned universities, the Ewha Womans University, is Seoul's fashion hotspot. This commercial route stretching from the university station to the institution itself is lined by numerous stores that feature trendy clothes, shoes and accessories to suit every style and aesthetic. Also on sale are stationery, cosmetics and skincare solutions. The prices are highly affordable and bargaining is the norm. Make the occasional pit stop at the laid-back eateries selling local delicacies or head to the chic salons for some TLC.