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Nestled in the heart of the bustling pink city, Jaipur Modern is an ode to the region's art and culture. The boutique stocks an exuberant collection of Indian handicraft items and home furniture pieces. Various designers and brands sell their merchandise crafted by local artisans, thus supporting the traditional industry. Leather bags, pashmina fabrics and exquisite jewelry form a part of the store's exciting display.
The areas of specialization for Anokhi are applique, embroidery, patchwork and bead work which is most of its product range. Anokhi is also known for producing garments both Western and traditional Indian. They also provide sarongs, accessories and home textiles. So, pamper yourself by enriching your wardrobe with some vibrant colors and prints from Rajasthan that will surely make a style statement.
Jaipur has earned the nickname Pink City but this has to do with its traditional royal palaces. Hot Pink, on the other hand, is reinventing ancient Indian art and textiles into trendy pieces, worthy of being showcased on the modern international fashion scene. Housed in the Narain Niwas Palace, it boasts a well-curated collection of some of India's niche designers and fashion houses like Idli by Thierry Journo, Abraham & Thakore, Manish Arora and Namrata Joshipura. Here, tie and dye methods, block printing, cashmere shawls, hand embroidery and Kashmiri handloom get a kitschy and contemporary twist. Of particular interest are studded brooches, lamps with gold leaf motifs, chokers and home fabrics in a kaleidoscope of colors.
IDLI Design, named for the famous South Indian snack, has won several rave reviews in the media. Its unique fusion of ancient Indian art with quirky modern design, what it describes as New Exoticism, has captured the heart of fashionistas seeking funky fusion styles. You'll need a dash of flamboyance to carry off the eclectic jewels and accessories, but the pieces will add glam to any outfit. Floral peach pouches in satin silk, tie-and-dye textiles, suede leather bags with Indian prints, Bohemian jewelry and wicker lamps resembling fish scales are just some of the decor items and accessories found here. The collection also boasts colorful throws, regal mirrors and kimono tunics.
Aashka is the highly successful venture of Udaipur's Princess Bhargavi and this Jaipur outlet is the brand's second store, the flagship being in Udaipur. The royal touch is evident in the luxury furniture, art forms, motifs and craft works presented in the showroom. Marble tables, pearl dressers, handcrafted fabrics and elegant mirrors, all find a place in its eclectic collection. From bronze idols of Lord Krishna to block printed cotton silk stoles and bed linen, this store has plenty to help you set up a stylish home, with a dash of ancient Indian design sensibilities.